More data, more secure

Synthetic data generation capabilities equipped with generative AI—extend data security, utility, and access with Aetion® Generate.

The generative AI technology previously known as Replica Synthesis is now Aetion® Generate and continues to create privacy-enhancing synthetic data.

Assess, synthesize, and get more from your real-world and clinical data

With Generate, you’re ready to protect, share, reuse, amplify, and augment your sensitive data. And with the best in high security and high utility at high speed, you can get data otherwise untapped.

Assess and support data privacy

  • Assess privacy risk of standalone or linked data and inform expert determinations; apply findings to transform data and reduce risk
  • Turn around results at a fraction of the time needed with legacy de-identification solutions

Create synthetic data sets for enterprise leverage

  • Synthesize data from RWD, RCT, and other sources and share with confidence across and beyond the enterprise
  • Drive business value— accelerate software testing, data and AI modeling, insights and more

Create synthetic data sets to enhance existing data

  • Deploy Generate to bolster data in size or completeness
  • Identify data bias, amplify and augment data—enhance utility toward new or greater insights and outcomes

Synthetic data for real advantage

Today’s real challenges require ever evolving capabilities in real-world data, insights, and evidence. Synthetic data generation is the next step in your real-world strategy. 


So just what is synthetic data generation?


Synthetic data generation uses generative AI to produce privacy-preserved, statistically similar datasets from existing data. The data generated can be used and shared for research, and provide additional security to enable access, collaboration, and results that may not have otherwise been possible. 


What’s more, unlike traditional de-identification mechanisms, synthesized data generation enables the retention of attributes and results that would otherwise be removed or obfuscated.

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From Gartner: “By 2024, 60% of the data used for the de­vel­op­ment of AI and an­a­lyt­ics projects will be syn­thet­i­cally gen­er­ated”

This 2021 Gartner projection covers all industries. Life sciences is moving with appropriate care in its adoption, and yet at a pace unimaginable before the COVID-19 pandemic.

Explore more on Generate, plus helpful primers on all things synthetic data generation

Related resources

The addition of Replica technology to our portfolio empowers our customers with greater access to the rich information in real-world datasets needed to accelerate scientific findings.

Our recent article in Scientific Reports shares how synthetic data generation can help address the data sharing challenges inherent in international collaboration.

To gain insights only multi-modal data can reveal, organizations must meet the requirements of the HIPAA Expert Determination Method. This on-demand webinar covers the intricacies of de-identifying complex data.